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The Sprint

The Traction Sprint.

A 30-day engagement that diagnoses why your product isn’t getting traction, fixes the message, and builds the plan to reach your first customers.

Apply See who it’s for
30-day sprint · 2 spots per month
How it works

Built around M.A.P.

Most early traction problems come down to three things: the message isn’t clear, the right buyers haven’t been identified, or there’s no plan to reach them. The Sprint works through each one in sequence.

Message  ·  Audience  ·  Plan

Week 1 — Message

Tighten the explanation

We clarify what the product is and how to explain it — so the story is consistent, credible, and immediately understood.

Week 2 — Audience

Define the first real buyer

We narrow the first-customer profile to a specific situation, trigger, and urgency — precise enough to reach 50 people by name.

Weeks 3–4 — Plan

Build what you can use immediately

We turn the positioning and buyer work into usable assets: outreach scripts, messaging stack, and a focused next-step plan.

30Days
3Deliverables
$4,500Fixed price
Who this is for

Built for products that aren’t converting.

If you have a real product but can’t yet explain it consistently, sell it repeatably, or identify the right first buyer — this is the engagement.

✓
Pre-revenue founders with a real product but unclear market storyYou have conviction in what you’re building. You don’t yet have a repeatable way to explain or sell it.
✓
Early-stage builders getting interest but not conversionsYou’ve launched, you’re getting responses, but the message isn’t converting and the right buyer is still unclear.
✓
Founders preparing to raiseYou need clear positioning and a defined first buyer before you can make a credible case to investors.
✓
Operators launching a new offerYou’re bringing something new to market and need a sharper go-to-market foundation before the window closes.

Ready to get clear?

Apply in five minutes. I review every application personally and confirm fit within 48 hours.

Apply for Your Sprint

30-day sprint · $4,500 fixed · 2 spots per month

Disclaimer — All content by Devraj Patel, including The Weekly D-Brief, is for informational and educational purposes only. It does not constitute business, legal, or personalized advice. No client relationship is created unless agreed upon in writing. Past results do not guarantee future outcomes. You are solely responsible for your decisions — always consult appropriate professionals before acting on this content.