craft.
- person who builds structure out of chaos, turning complex brand, growth, and operational challenges into clear, revenue-aligned strategies
- entrepreneur, founder, and operator with 20+ years leading high-impact programs, scaling execution, and building strategic partnerships across consumer, corporate, and government sectors
- a quiet force who sees what others miss, moves with intent, and brings calm to fast-moving environments
present.
- constant, a work in progress
- currently leading enterprise vendor strategy and risk programs at Hyundai Capital America, managing contracts, compliance, and cross-functional execution
- partner with product, legal, finance, and procurement teams to turn business priorities into scalable systems that support both growth and governance
- own the full lifecycle of complex programs, from intake and alignment through negotiation, rollout, and post-launch performance
- support business development by aligning internal stakeholders, shaping deal terms, and helping teams position value
- trusted with multimillion-dollar capex and opex budgets, executive reporting, and the performance metrics that drive long-term impact
- operating at the intersection of operations, growth, and partnership strategy, making sense of complexity and moving it forward
past.
- 20+ years building brands, leading operations, and driving strategic growth across government, corporate, and consumer sectors
- as founder and chief executive officer, built companies from the ground up, owning go-to-market execution, operational structure, and early traction strategy
- led product development, brand positioning, and market validation for Jivati and other ventures, overseeing capital strategy, pricing, and early retail expansion
- at Miracle Systems, partnered with executive leadership and C-suite stakeholders to help secure and manage federal contracts valued at over $150 million, leading delivery operations and strategic reporting across the Department of Defense, Department of Homeland Security, the U.S. State Department, and the Transportation Security Administration
- led initiatives in high-risk, high-regulation environments, balancing delivery strategy with stakeholder management, operational execution, and long-term impact
- built trust across internal teams and external agencies by delivering results with consistency, clarity, and accountability
future.
- focused on expanding impact through executive roles in business strategy, brand operations, or enterprise partnerships, especially across technology, wellness, and consumer sectors
- equipped to lead strategic relationships end-to-end, from early alignment and solution design to integration, co-branded execution, and long-term growth
- driven to work across product, marketing, legal, and data teams to translate vision into scalable, insight-backed programs
- motivated by mission, grounded in structure, and committed to building partnerships that deliver both business outcomes and cultural relevance
credentials.
- wellness | consumer | hospitality
- LA Fitness
- Jônt
- Jivati
- prem coffee
- enterprise | corporate strategy
- sports authority
- Miracle Systems
- Hyundai Capital America
- government | federal consulting
- U.S. State Department
- Department of Defense (DoD)
- Department of Homeland Security (DHS)
- Transportation Security Administration (TSA)
- venture | brand consulting
- boutique marketing agency
- independent commercial retailer
- media production company
- Habit-building tech application
- Hydration wellness service
- Specialty food & sauce startup
EDUCATION.
- Master of Science, 2013
- Walden University | Homeland Security Policy & Coordination
- Bachelor of Arts, 2008
- Georgia College & State University | Criminal Justice Administration
bonus.
- always order dessert first, no exceptions
- obsessed with space and the infinite possibilities
- raised by women who taught me to lead with heart, move with discipline, and stay grounded no matter where I stand
